Payout and Revenue Tiers

Payout Tiers is a feature that lets you quickly set up and manage groups of partners and assign those groups a payout in the offer. This can be a faster approach than setting a custom payout for each partner across all offers, especially if multiple partners have the same payout for the offers. This feature is also ideal for networks who want to group partners based on their performance, ensuring top-performing partners receive a higher payout per conversion than standard.

For example, a network might want to have four payout tiers:

  1. Platinum
  2. Gold
  3. Silver
  4. Standard

By default, a partner that is new and signs up is placed in the standard payout tier, because they haven’t proven themselves yet. Let’s say after a couple months of driving successful traffic they get bumped up to the “Silver” tier, which has a better payout than Standard. This gives the partner more incentive to drive more traffic and continues to grow their earnings. Let’s say that they later become one of your top-performing partners, and you reward them by bumping them to the “Platinum” tier, which yields the highest payouts.

With payout tiers, you can assign partners to a tier, and when it comes time to setting a payout for an offer, you can choose to enable tiers to be set, and then set a payout for each tier. This determines how much the partner receives per conversion based on the tier they are assigned to and how much that tier gets paid in the offer.

To work with payout tiers, you’ll need to create your payout tiers, then assign partners to each tier, then set a payout for each tier in your offer.

Creating Payout Tiers

The first step to setting up payout tiers is creating the tiers themselves. In TUNE, go to Partners > Payout Tiers and click Create Payout Tier. On the page that appears, give the tier a name and a numerical value to represent its rank (used to sort the tiers on the payout tiers page). A Level value of “1” ranks the tier at the top. Click Create to add the tier to the list of active tiers.

Assigning Partners to Tiers

After all your tiers have been created, the next step is to assign partners to them. To do this, go to the partner profile, find the Payout Tier panel, and click Change. Here you can select the desired tier from the dropdown menu. Click Save once you’re finished.

You can reassign partners to other tiers by clicking Reassign Partners in the row for the current tier. On the next page for the partner, select the new tier from the dropdown and click Update. This moves the partner to the newly selected tier.

Setting a Payout & Revenue to Tiers in the Offer

Once the tiers have been created and partners have been assigned, you can set the payout for each tier in the offer. Go to the offer page and click Edit in the Payout panel. For either the revenue or payout section, you will see a set of radio buttons under the revenue/payout type. Select “Tiers”:

Once this is selected, you can see a field for each of the tiers in your system. Assign a value for each tier, then click Save.

Once this has been saved, assigned partners will start receiving the payout from the tier they are assigned to in this offer.